first song ever played on MTV? Ironically, “Video Killed the Radio
Star”. It might seem like in the middle of the internet age that the
internet killed the travel agency business, but the truth is actually
the opposite. Much as radio stations are still thriving, and actually
growing thanks to internet and satellite radio, travel agents have a
definite purpose in this modern travel world.
why is this true, you might ask? With so many travel companies out
there and nearly ¾ of cell phone owners using smartphones, aren’t all
travellers booking their own reservations on their own? Actually, no. (ttgmena.com, 2015) Thanks to technology for travel agents like the Travelport Mobile Agent
which give agents a nimble way of accessing the GDS programs, agents
have the ability to book even the most complex travel arrangements for
Mobile Agent is one of the applications for travel agents that means
agents have a secure portal to work in along with an easy to use
interface that will even run on mobile devices like phones and tablets.
That way, whenever something arises that prompts a client to have to
make a change mid-trip, the agent is able to make that change and keep
the client going, no matter what time of day or night.
to boost the need for travel agencies is a rise in travel overall. Now
that the economy has improved, people are finding they need to travel
for business to make that personal connection that just can’t happen
over the video conference. Travellers are also able to make personal
travel arrangements now to get that dream vacation they’ve always
recently reported that travel agencies are hiring again, with 2015
marking a five-year high in terms of number of agents employed. (Covey, 2015) Home-based travel agents are also on the rise, thanks to solutions like TTS Web Agent that mean they can do all of the same tasks that an agent in an office can do.
aside from an improved economy, why are people deciding to travel
again? First, there are the millennials. The younger travellers are able
to travel because they not only have the money but they have the time.
They are not yet tied down with the responsibilities of family and
careers. Whether these trips are to volunteer in long-term projects in
far-away lands, or just to see what else lies out there, this is the
generation that is helping bring back the need for travel agencies.
to the boon are the Baby Boomers who have gotten all of the kids out of
the house and now can use some of their savings for taking trips. Some
are going for the same reasons as the millennials – they want to help
solve problems in Third World countries and have the resources to do so.
An online travel website cannot do well in self-booking these kinds of
trips to small places.
perfect confluence of time, money, and technology is leading to a rise
in travel again. Travel agents are in demand, and this sector of the
economy is set to grow for years to come.